Course Name	Duration	Classes	Total Fee	Mode of Training	Class Timing
Digital Marketing	3 Months	60	36,000 PKR	Online & Face-to-Face	To be decided mutually with students

Digital Marketing Training Certification Course

Digital marketing means promoting products online. It uses the internet and social media. We learn how to reach more people digitally.
This course teaches online marketing skills. It helps to grow a business on the internet. Students learn step-by-step from basics to advance.
It includes learning about websites and ads. We understand how online promotion works. It’s fun and creative to attract customers.
We study social media platforms like Facebook, Instagram, and YouTube. They are used to share posts and run ads. It helps to build brand awareness easily.
We also learn about SEO (Search Engine Optimization). It helps websites appear on top of Google. More people can find your business online.
Email and content marketing are part of it too. We send messages and share blogs or videos. It keeps customers connected and happy.
After this course, we can start freelancing or a job. It gives confidence to grow any online business. It’s a useful skill for today’s digital world.

Advantages Of Digital Marketing:

Digital marketing helps grow any business online. It reaches more people easily. You can promote from anywhere.
It saves time and money. You don’t need big budgets. Online ads are cost-effective.
You can target the right audience. Ads show to people who care. It increases sales quickly.
You can track results easily. Know who saw your ad. Improve your plan anytime.
It builds brand awareness fast. More people know your name. Your brand becomes trusted.
It gives career opportunities. Many companies need marketers. You can work from home too.
You learn modern online skills. Like SEO, content, and ads. It makes you future-ready.

Digital Marketing Training Certification Course Outline

Digital Marketing teaches how to promote products and services online. It helps you learn about social media, websites, and online ads. You will understand how to reach more people using the internet. This course makes you ready to work in the modern online business world.

Module 1: Introduction to Digital Marketing

What is digital marketing?
Why it’s important for every business
Online vs offline marketing
How digital marketing helps to grow sales

Module 2: Website & SEO Basics

What is a website and how it works
What is SEO (Search Engine Optimization)?
Use of keywords to rank higher on Google
Simple tools to check website performance

Module 3: Social Media Marketing

How to promote on Facebook, Instagram & LinkedIn
Making posts and stories that attract people
Use hashtags and trends for more reach
Schedule and plan content smartly

Module 4: Search Engine Marketing (SEM)

What is Google Ads and paid marketing?
Difference between organic and paid results
How to make ad campaigns
Tips to manage ad budget wisely

Module 5: Email Marketing

What is email marketing and why it works
How to collect and organize email lists
Write short and catchy subject lines
Track results using open and click rates

Module 6: E-Commerce Marketing

Selling products online through websites
Use of product photos and reviews
Learn about online payment systems
Tips to improve customer experience

Module 7: Content & Video Marketing

Create useful blogs, posts, and videos
Use storytelling to attract your audience
Upload on YouTube, Reels, or TikTok
Track what kind of content people like most

Module 8: Analytics & Reporting

Use tools like Google Analytics
See where your visitors come from
Understand bounce rate and conversions
Make reports to improve results

Module 9: Certification & Final Project

Revise all digital marketing modules
Create a sample online marketing plan
Present your strategy and results
Get your Digital Marketing Certificate

Experience and Inspiring Trainers:

Our trainers bring their years of industry experience during the course. They are expert and passionate about delivering inspiring training as they know training inside out. They will advise you on all the options to make sure you get the best possible result.

Real-time Practice and Projects:

Our Digital Marketing course is comprehensive and practical. Moreover we work on industry related projects.

Prerequisites for Digital Marketing Course

You should know how to use a computer. Typing, browsing, and saving files are enough. It helps you work smoothly online.
Know how to use the internet safely. You must search, open websites, and use email. It’s needed for all online marketing work.
Be able to write and speak clearly. Good words attract people online. It helps in making strong marketing messages.
Think in a new and smart way. Creativity helps in making ads and posts. It makes your marketing stand out.
Know how Facebook, Instagram, and YouTube work. You should understand how to post and engage. These are key tools for digital marketing.
Most tools and platforms use English. You must understand simple words and sentences. It helps you learn faster and better.
Digital marketing changes quickly. You should love trying new apps and tools. It keeps your skills fresh and strong.

No prior experience in Digital Marketing is required, but having these basics will help in grasping concepts faster.

Certificate :

Finally completing this training you will receive a course completion certificate along with an internship in Digital Marketing Training so you can get recognition for your new skills.

Course Material :

Softy Copy notes are briefly included in this course

Support and Careers Advice :

In the end, our trainers are always ready to help you with any problems or questions regarding Digital Marketing. We prepare students for facing Interview questions on Digital Marketing and help them to build their online resumes. More than 90% of students are placed in good MNCs.

“Our Student Success is Our Mission”.